(Download) "New Brand Targeting Asian Youth Launched by Friendster" by Online Product News " eBook PDF Kindle ePub Free
eBook details
- Title: New Brand Targeting Asian Youth Launched by Friendster
- Author : Online Product News
- Release Date : January 01, 2010
- Genre: Business & Personal Finance,Books,
- Pages : * pages
- Size : 53 KB
Description
Friendster, Inc., Mountain View, Calif., a top global web site based on traffic, has announced a new brand and web site packed with new features representing a significant milestone in the company's history and further signifying the company's evolution to focus on the Asian youth market. The notable changes include a new fun-centric brand, and a redesigned web site with an emphasis on local relevance, enhancing the overall user experience. The new direction and focus reflect Friendster's dominant position among the youth audience in Asia. "Our new brand is just one of the ways we are communicating the evolution of our business as well as our commitment to our users - they've given us great feedback and we've listened," said Richard Kimber, chief executive officer at Friendster. "We understand our users and our major markets in Asia better than anyone. This is just the beginning of a series of new products and services catering to the needs of our users, and in a way unmatched by any other social network."
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